Deliver Your Message: See the Results

May 18, 2015

Stories can Change behavior…You Can Change Lives.

In one form or another what do each of us seek in our daily business lives?

Answer: Motivate others to reach Goals, buy our product, heed our advice, take a new direction, create energy. Each of them is best accomplished by uniting an idea with an emotion. Telling a story is that connector.

Persuasion is the business activity that is central to every level of success. Customers so they buy your product. Employees so they support your changes. Investors for clarity on why they should invest with you. Partners to agree to the next deal and sign up with you. Most executives struggle to communicate their intent, much less inspire someone to go along with them. They rely on bullet points crammed with facts and logic, PowerPoints (they read each word!), memos, corporate-speak and the continuum of other ineffective efforts. The audience is confused, at best, over the message.

Become an effective leader by harnessing stories to make your point. Toss the death-by-PowerPoint and “that’s-the-way-we-do-it” approach to persuasion. Move people through their emotions. That’s how they are motivated/persuaded to achieve goals, take actions. The story has a long history of being a successful communication tool.

Storytelling helps you win an important audience. It is a powerful tool. Through storytelling we make abstract concepts real. By creating that vision we drive culture and instill values. Paint a vivid picture of the future. That’s what makes you memorable. Your life and career are a rich source of stories. Use them to drive your company’s purpose, goals, vision, and values. And your Success!

Learn to resonate with your audience, surprise them, connect with them, tap into emotions. Either make them mad or make them sad or make them happy, but don’t just leave them sitting there!

We need only look around us, listen and read to find stories we can adapt to our message. Read your resume, the stories are there. Write the story and make it connect to an emotion. The story should be no longer than 2 minutes.

Practice bringing your message to life with a story and watch your results soar.

What is Your Legacy?

April 2, 2015

The first lesson is Leadership and Mentoring is be a guide, tutor, coach, leader. This is where we learn to leverage our own qualities and our ability to create output by teaching and helping others. We know how Trusted Mentors will leave their mark. Sound advice, guidance, love and examples. They help with personal growth and are important in shaping a young mind.
So, we have to ask: What is our legacy? Who can we help? How can we shape the lives and futures of others? Who can we remove from a negative place? What marks are we leaving along the path for the next generation? Here’s the important thing: We may be successful, but we have an obligation to pass on what we’ve learned. It is not ours to keep. It is ours to pass on.

With mentoring you may never know how your legacy will continue to grow and influence others. Some may take 50 + years to be recognized.

When I was 11 years old it was a big deal to be in the “A” league in Little League baseball. I was fortunate enough to be there. We were returning Champs. Several of us had be on the “All Star” team. Tryouts are held each year and boys are picked for teams in the A, B & C leagues. Our coach picked a boy I didn’t think belonged on an “A” team. Somehow I had appointed myself judge. This young boy lived down the street from me. He couldn’t throw the ball out of his shadow. We could have had another boy who could really play. But the coach knew he should select him. He came from an unfortunate family situation. They struggled with everything. The self-esteem of everyone in the family was low. I now know after 50+ years this was one of the most important things I have ever witnessed. I now know how much it helped that boy and helped his family. I now know how wrong I was to judge that boy and to judge the coach’s choice. The coach was my Dad. He was gone by the time of my ‘awakening.’ I didn’t get to tell him how proud I was of this unselfish mentoring decision. I’ve told him in prayer. I am telling him now in a forum that will live in the public forever. It took 50+ years for my dense head to get it. But I’ve got it now. I’m proud of him for his legacy.

I Want, I Need, I’ve Gotta Have, I’ve…..

March 26, 2015

This question could shed some light on the gap between where you are and where you want to be. I know you are ready for your life to be different…You want:
• to have more money
• to lose more weight
• to find the love of your life
• to experience great success
• to fully and completely express yourself creatively
• and anything else that you may be looking for…
Now here’s the question that is so important to your success: I know you are ready, but are you WILLING to be different? The key is that to have a different life, YOU must be different. There isn’t another way. What you have in your life won’t change unless you change
• How you make decisions
• How you handle success
• How you handle failure and mistakes
• How you handle your time
• How you set up boundaries
• How you value yourself
• What you consistently focus on
• How you translate the things that happen in your life
If you are waiting for your life to change from the outside, you are going to wait forever. So, I’ll ask you again…Are you WILLING to be different?
(this is from a blog, whose name I lost long ago, but I give them credit)

Success Formula, Act on it Now

March 8, 2015

SUCCESS. And, this is one of the formulas on how to get there.
All of us can use some fresh ideas on the ‘Success-thing’ and I hope this will be one for you. It comes from a book entitled “Three Feet From Gold” by Lechter & Reid. If you don’t have that book/CDs get off the couch now and go get it. Here’s the formula:
(((P+T) x A) x A) x F= Success. So this is it: Your Passions, plus your Talents, multiplied by your Associations (people and/or organizations), multiplied by the Action you take, multiplied by Faith (in yourself and a Greater Power) will help you discover your life’s purpose.
Discover your life’s purpose and your success follows. One other key on the road to success: Don’t quit, don’t ever quit. Never. Don’t stop setting Goals, don’t stop being optimistic, just don’t. This isn’t fairy dust. All successful people have had terrible times. Don’t quit. Who is your guarantee?…YOU are. And, I’ll help you get there.
Share this with your co-workers, employees, bosses, family, friends, suppliers, customers. Ed

Bold Step To Success

February 22, 2015

A litmus test for centering your Attitude
One of the most powerful questions we can ask ourselves is, “Am I a fountain, or a drain.” There is precious little good news in the media today. If we stay wired to TV newscasts we’ll be in a foot race for the ledge of a tall building. The question means that we have options. Choose wisely is the caution.
We learn that along the way that we should be asking ourselves questions like: “What would I do, if I could do anything in the world, and knew that I could not fail?” And we find that however we answer that question, the response we will get is: “then do it anyway.” Whether you have a guarantee or not, do it anyway. Why? Because you are your own guarantee! When we accept responsibility for our success and acknowledge that silver bullets don’t exist, then we’ve raised our game to that of successful people. What determines our level of effort? Whether we will get up after we’ve been knocked down? Whether we will try when we’ve been told we can’t do something? Again the answer is: ATTITUDE!

Newton’s Law of Motion, for a Company that is

February 19, 2015

Invisible forces are at play in organizations when a change of direction is in the wind. Larger businesses require more time, effort, and resources to change direction. We find that human nature is a powerful force when working in organizations. Fear, skepticism, and the avoidance of pain or discomfort are usually the causes for resistance to change. If you have ever seen a mule resist being urged to move, the effects of change can cause people in the organization to make mules look tame. The fight is on. Excuses flowing. Heels dug in instead of embracing it. Human nature at work.
So, how do we address these human factors? Make the changes. I find that resistance eases with knowledge and information. We communicate, engage people and spread the agenda throughout the organization. There are formal communication channels and then there are the ‘best’ communication channels…the informal. Find the right team members who are the mainstays in that informal channel. Get them on your team. And, when the boss has absolute clarity on where she’s going, the staff all of a sudden is motivated, on the team, alert. Funny how that is…

Self Awareness & Un-biased Coaching

February 15, 2015

Know the truth about yourself, Know the truth about others.
Self-Awareness, Self-Knowledge. This is not about sitting on the mountain top chanting and humming. It is about clarity in your Purpose. Knowing Why you do what you do. That’s when CEOs and business owners can clearly see another’s perspective and deal with leadership issues. Build awareness/knowledge through self-appraisals. You’ll need someone help you with this. A coach or consultant. “Read your resume” is a practice I encourage, especially when the tide seems to be against you. What shaped you? what are the sources for your values? what decisions have affected me? What are my values and what do I stand for? Then focus on your Goals, Purpose, Why. That’s when our clarity provides the compassion and empathy required of a leader. It starts with knowing yourself.

Self-Awareness & Un-biased Coaching

February 11, 2015

Leaders Seek Un-biased Help to be more Effective

We see a lot about leadership. Layers of experts telling us what is important. For me one of the ‘absolutes’ about leaders is that the business owners or those who go higher into an organization must be more adept with psychological and relational issues. You’ve got to know about other people. That just uncovered a sea of discussion, but we’ll tackle that later.
How many times have I been told “my people aren’t motivated”, “we can’t get the right people”, “there’s a disease in my company.” Then I come in to ‘fix’ it. Well, guess with whom we begin on the fixing stuff. Right, the boss. In 30-60 days guess how well the team is doing on all issues… right again, they are getting in step with the boss. This isn’t sometimes, it’s every time.
So, the rest of the message is that owners, executives , leaders, and oh yes Board Members, must become more Self-Aware. Their ability to see others’ needs and perspectives gives them a real advantage in finding solutions, leading to successful conclusions, motivating the team . More to come on Self-Awareness.

Attitude & Networking

February 1, 2015

They sound like odd bed fellows!

I was reminded recently by a client and again by a friend how Attitude effects everything. Everything is kind of a big area! But Attitude reaches all of it. It’s one of the  few things we alone control. No other person or thing has that control. There may be influencers, but no controllers.

I watched as a client’s Attitude started to dip, severely.  No new business coming in. All the Networking wasn’t working. Finances getting tight, and so on. Then! wham! The Networking started paying off in New contacts. Renewed interest in talking to him. New clients. Guess what happened to the Attitude. Guess. Yep, right back up. New level of positive.

We will have those ‘bad’ moments where Attitude comes under attack. As my Ranger buddy says, “Dawg, you gotta go forward, backward or to the sides. Sittin’ there will get you killed.” We have to decide and we have to move, because we are the only ones who completely control our Attitude.

This client got himself moving again by Networking his way back into the new business game. What can you do? What WILL you do? In addition to Networking, what can we do to maintain the positive mental Attitude.


Just the Basics Ma’am, Just the Basics

January 21, 2015

Reminders seem to appear in just the timely sequence when I need them. As a mentor to executives,I can tell you how to do it…and then I have to remember for my own benefit some of those “pearls” I’m casting about for my clients.
One reminder that keeps re-appearing has to do with sticking to the basics. You know, that old saw about blocking and tackling. Well, I observed a client recently move his business ahead significantly by just sticking to the basics of business development, client service and pursuit of one’s goals. There had been some frustration over the past several months about not achieving financial goals, not able to find the time, didn’t have enough prospects, and more. From time to time there was push back on suggestions to fix these dilemmas. Not much seemed to work, to solve problems.
But we persevered on the basics. All of sudden the pipeline is full. He’s smashing through goals for the first quarter. Attitude is 100% positive. There is time for everything. Yep, just sticking to the basics. Oh, I think there’s a little bit of that “nothing succeeds like success” mixed in too. It truly sometimes just takes one little success-thing and then the gates open up.
What’s he doing? What are the basics?–Glad you asked: Reviewing his goals every morning. Focused on his Why, his Purpose. Acing the Productivity challenge. Committed to his tasks. Mastering Change. Insuring one’s Attitude is positive. Taking Action.
It’s a great reminder to me and I wanted to share it with you.


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