Posts Tagged ‘why’

Get More Done with a Great Start

October 25, 2016

There are a few very simple steps to follow to schedule your time and have a great day. Do them daily, and you’ll have a great week. That’s not what we’ll cover here.

We want to know how to maximize the first hour of the day!(or so) so we get a great start to the day and keep it going. Here goes:

  • Alarm goes off. No snooze button. Before your feet hit the floor say this verbatim, “This is going to be a great day for me.” That’s it. That’s all you have to do to set your mind and start the engine correctly. But there’s more. 14 seconds
  • Wash your face or whatever you do for the morning wake up ritual. Shake out the cobwebs of the night and get things going. 35 seconds
  • No email, no social media. This is ‘me time’ and not they time. Read your goals. Surely you set goals and are working on them. Do email at the office. 2 minutes
  • Write 10 things you want to accomplish in the next 30 days. Simple goals. But important. Do this every day. 4 minutes
  • Meditate, pray. Connect with a higher power. It’s the only way. Clear your mind. Be with yourself. De-clutter. 10 minutes.
  • Eat a small piece of fruit. Apple, banana whatever. On the way to workout.
  • Exercise routine. Whatever it is. 1 hour minimum.
  • Get your morning nutrition. 30 minutes
  • Read something worthwhile with your breakfast: spiritual, news, schedule for the day, but still not emails. Get on those when you begin your day in the office.
  • Get to your day. Tackle the one thing that you really don’t want to do. It’s called “Eat the Big Green Frog.”

We have time for all of these actions. Add up the times. This ain’t difficult.

It’s critical in DECODING THE PATH TO SUCCESS.

Today is Life, Tomorrow is a Gift

October 12, 2016

That reminder comes along a little more frequently than I’d like. Yep, it’s a function of time. That’s one way of saying ‘age.’

We can watch relatively young-year-olds retire and within a few years look like they’ve been pulled through a keyhole. Then a 90-year old gets her college degree, climbs Mt. Tall As Hell, learns to play a musical instrument. What’s the difference.

Best I can tell it’s several things and I’m going to give you a list. The great thing is…you can start on the list now, any time, at any age. So, go ahead.

Give yourself an Attitude boost and chose to be a Fountain, not a Drain.

Read, educate yourself, learn something new every day, teach someone.

Eat right, exercise, walk, watch the sunrise and set.

Avoid the negative people, media, events. Just get the heck away from them.

Turn off your TV. See above.

Listen to the birds. You heard right. Watch them. You’ll feel better in about 7 seconds.

Imagine your life as you want it, then go get it.

Forgive. Forget

Enjoy today. Plan for tomorrow. No “regerts” if it doesn’t come.

Now, see if that’s a Great Life for you.

DECODING THE PATH TO SUCCESS

Getting to Yes

October 5, 2016

Do you need it for internal communications as well as your Marketing programs?

Then start with the answer to: SO WHAT?

Do you have a major reason to “Get to Yes” with a client or prospect? Something like make the sale, or authorize an agreement?

What would it mean to you to have the “ok” from an investor or banker to fund your project? Could it put you on the road to success?

How would it make you feel if you could gather 100% support for your plan from your team?

The answer to these and other questions is apparent when we begin our communication by addressing the audience’s question…”SO WHAT”. What is in it for them? This is where we appeal to their emotions vs. trying to convince them with logic, facts or charts.

 From the book, “So What?” by Mark Magnacca we are reminded that “the people you are trying to communicate with, sell to, or reach don’t really care about you, or what you have to offer, until they know how what you have can benefit them.”   “If you help enough people get what they want, by showing or explaining how what you have can benefit them, you can have anything you want.”

Most of us believe that “I” have to communicate “my” message because it is “important.” It’s all about us. When, in fact, it’s all about them.

We are told it’s all about what we say, how we look, the quality of our collateral materials, how smart we are……

So, we tell people about “my product, my service, my idea…..” And that worked well for a long time. Now, we can ask Mr. Google anything we want to know about your product, who else sells it, where I can get it on-line, and more. We have to give people the SO WHAT answer first.

 Learn to identify the emotion that will move your audience. We have to get away from what we think our words, facts, logic and pictures should say or show someone.

We have to ask ourselves “what is the purpose of my presentation or message?”

“Why should they care?”

“What benefits will they receive?”

We may have to grind down and down and down to be sure we are answering the WHY at the most basic and desired level of our audience.

 Focus on what your audience needs to hear vs. what you want to say. “People don’t go to the hardware store to buy a quarter-inch drill. They go because they want to make quarter-inch holes.” (Harvard professor, Ted Levitt) Deliver the end result.

 The ability to communicate what we need and want is critical to our business survival …and survival in our other forms of existence. Understanding the So What factor for all of our messages Gets Us to Yes. Then we complete the cycle of What We Want to What We Get.

When You Think You Can

August 25, 2016

LEARN TO THINK & ACT LIKE A CEO

This poem rises to the top of my saved treasures from time to time. You’ve seen it. It’s a good lesson. But, sometimes we ignore the simplicity and strength of the message. The author is “Anonymous.”

“If you think you’re beaten, you are;

If you  think you dare not, you don’t. 

If you’d  like to win, but  think you can’t

It’s almost a cinch you won’t. 

If you think you lose, you’re lost 

(and it goes on from here with the last 2 lines being:)

But soon or late the man who wins

Is the one who  thinks he can.”

It’s not a lot more difficult than that. Attitude. A healthy dose of knowing one’s Purpose/Why. They are the strongest magnets we can use. This is how we attract the life positive events we seek and they pull us into the future.

DECODING THE PATH TO SUCCESS

With a Story She Wins

July 18, 2015

We learn that Emotion creates Action. When we find that emotion in a person and we know how to move it, then we get the response we want. Sports, business, family, vacation, in all areas of life. So, how do we move it? What is effective? Why is it effective?

In this forum we have been looking at attaching a story to our message in order to elicit the emotion we seek. In a recent Vistage session a participant offered that her experience with stories is that they help find the Trust button in the audience, they create a bond. A story will inspire the audience because of the emotion it has reached.

Armed with that feedback and my absolute knowing that a story is the way to enhance our Leadership and sales abilities, a client and I planned an important sales call for her. It had been a particularly tough prospect for her consulting practice. They were nearing a deal, the prospect was interested, she just wasn’t closing. She seemed to have a good process, questioning was leading them in the right direction, but something was missing. In past meetings she had learned that the prospect felt he had a solid product, their reputation was excellent. The business had its ups and downs like everyone. But it was just stagnant. Just not moving. She saw that his problem was the management team and their inability to work together.

We developed a strategy for the next sales call. Signs indicated it could be the last. All of the management team would be present for the meeting. A first for her. She began by asking each team member very probing questions. Many of them fumbled. She offered concepts of solutions “when they worked together.” Then she told a story crafted to demonstrate the challenge all of them were facing. It described a strong company and begged the question of why it wasn’t moving forward. That story found the Emotion in the CEO and every member of the management team. It moved them to Action. She now has them as a new client.

Plan your next meeting. Put a story in there. Attach it to a message. Aim it at a specific Emotion. Watch the positive results.

Change Behavior:Change Lives

June 30, 2015

I’m just curious….

Would you like to remembered for what you say?…. By everyone?  Do you want others to respond to your message and wishes?  Would it be worth your time to be a better Communicator?

Learn to connect to others’ emotions through a story.

One of the things I’ve observed and teach to others is How to Decode the Path to success. Briefly, the Path is paved with 7 major stones: Goal Setting and Planning; Establishing your Purpose; Dealing with Change; Managing your Time and Maximizing Productivity; Your Commitment to what you do; Your Attitude; and Taking Action.

Are there other major steps we could include or substitute? Probably, but that’s a discussion for another time. You have to accept my philosophy for the moment.

However, there are several tools which help us achieve the success we seek. One is how we communicate with others. One is how we persuade others. One is how we influence others. And there is ONE TOOL which helps us with these more than any other tool out there—other than winning the lottery—and that’s STORYTELLING.

Use stories to Persuade, Influence, Inspire & Engage Others to take Action. Use them to enliven your presentations, build Credibility. Stories help you Communicate with Passion and build your Team. Your leadership performance improves.

Deliver Your Message: See the Results

May 18, 2015

Stories can Change behavior…You Can Change Lives.

In one form or another what do each of us seek in our daily business lives?

Answer: Motivate others to reach Goals, buy our product, heed our advice, take a new direction, create energy. Each of them is best accomplished by uniting an idea with an emotion. Telling a story is that connector.

Persuasion is the business activity that is central to every level of success. Customers so they buy your product. Employees so they support your changes. Investors for clarity on why they should invest with you. Partners to agree to the next deal and sign up with you. Most executives struggle to communicate their intent, much less inspire someone to go along with them. They rely on bullet points crammed with facts and logic, PowerPoints (they read each word!), memos, corporate-speak and the continuum of other ineffective efforts. The audience is confused, at best, over the message.

Become an effective leader by harnessing stories to make your point. Toss the death-by-PowerPoint and “that’s-the-way-we-do-it” approach to persuasion. Move people through their emotions. That’s how they are motivated/persuaded to achieve goals, take actions. The story has a long history of being a successful communication tool.

Storytelling helps you win an important audience. It is a powerful tool. Through storytelling we make abstract concepts real. By creating that vision we drive culture and instill values. Paint a vivid picture of the future. That’s what makes you memorable. Your life and career are a rich source of stories. Use them to drive your company’s purpose, goals, vision, and values. And your Success!

Learn to resonate with your audience, surprise them, connect with them, tap into emotions. Either make them mad or make them sad or make them happy, but don’t just leave them sitting there!

We need only look around us, listen and read to find stories we can adapt to our message. Read your resume, the stories are there. Write the story and make it connect to an emotion. The story should be no longer than 2 minutes.

Practice bringing your message to life with a story and watch your results soar.

What is Your Legacy?

April 2, 2015

The first lesson is Leadership and Mentoring is be a guide, tutor, coach, leader. This is where we learn to leverage our own qualities and our ability to create output by teaching and helping others. We know how Trusted Mentors will leave their mark. Sound advice, guidance, love and examples. They help with personal growth and are important in shaping a young mind.
So, we have to ask: What is our legacy? Who can we help? How can we shape the lives and futures of others? Who can we remove from a negative place? What marks are we leaving along the path for the next generation? Here’s the important thing: We may be successful, but we have an obligation to pass on what we’ve learned. It is not ours to keep. It is ours to pass on.

With mentoring you may never know how your legacy will continue to grow and influence others. Some may take 50 + years to be recognized.

When I was 11 years old it was a big deal to be in the “A” league in Little League baseball. I was fortunate enough to be there. We were returning Champs. Several of us had be on the “All Star” team. Tryouts are held each year and boys are picked for teams in the A, B & C leagues. Our coach picked a boy I didn’t think belonged on an “A” team. Somehow I had appointed myself judge. This young boy lived down the street from me. He couldn’t throw the ball out of his shadow. We could have had another boy who could really play. But the coach knew he should select him. He came from an unfortunate family situation. They struggled with everything. The self-esteem of everyone in the family was low. I now know after 50+ years this was one of the most important things I have ever witnessed. I now know how much it helped that boy and helped his family. I now know how wrong I was to judge that boy and to judge the coach’s choice. The coach was my Dad. He was gone by the time of my ‘awakening.’ I didn’t get to tell him how proud I was of this unselfish mentoring decision. I’ve told him in prayer. I am telling him now in a forum that will live in the public forever. It took 50+ years for my dense head to get it. But I’ve got it now. I’m proud of him for his legacy.

Success Formula, Act on it Now

March 8, 2015

SUCCESS. And, this is one of the formulas on how to get there.
All of us can use some fresh ideas on the ‘Success-thing’ and I hope this will be one for you. It comes from a book entitled “Three Feet From Gold” by Lechter & Reid. If you don’t have that book/CDs get off the couch now and go get it. Here’s the formula:
(((P+T) x A) x A) x F= Success. So this is it: Your Passions, plus your Talents, multiplied by your Associations (people and/or organizations), multiplied by the Action you take, multiplied by Faith (in yourself and a Greater Power) will help you discover your life’s purpose.
Discover your life’s purpose and your success follows. One other key on the road to success: Don’t quit, don’t ever quit. Never. Don’t stop setting Goals, don’t stop being optimistic, just don’t. This isn’t fairy dust. All successful people have had terrible times. Don’t quit. Who is your guarantee?…YOU are. And, I’ll help you get there.
Share this with your co-workers, employees, bosses, family, friends, suppliers, customers. Ed

Newton’s Law of Motion, for a Company that is

February 19, 2015

Invisible forces are at play in organizations when a change of direction is in the wind. Larger businesses require more time, effort, and resources to change direction. We find that human nature is a powerful force when working in organizations. Fear, skepticism, and the avoidance of pain or discomfort are usually the causes for resistance to change. If you have ever seen a mule resist being urged to move, the effects of change can cause people in the organization to make mules look tame. The fight is on. Excuses flowing. Heels dug in instead of embracing it. Human nature at work.
So, how do we address these human factors? Make the changes. I find that resistance eases with knowledge and information. We communicate, engage people and spread the agenda throughout the organization. There are formal communication channels and then there are the ‘best’ communication channels…the informal. Find the right team members who are the mainstays in that informal channel. Get them on your team. And, when the boss has absolute clarity on where she’s going, the staff all of a sudden is motivated, on the team, alert. Funny how that is…